Rachael is a Creative Director from Los Angeles, now living in a small village in Belgium halfway between Antwerp and Brussels.
In her 15+ years of creative, brand and digital marketing experience she has worked with a variety of elevated fashion and lifestyle brands, particularly for women + the modern mother.
Rachael takes a unique, holistic approach to her work - far different than traditional creatives or marketers. Rachael’s method leads with a consistent, considered visual brand and a clear understanding of her client’s goals and purpose to inform intentional, strategic efforts that get results.
At home, Rachael is a mother to two children, a sourdough bread baker, a new runner and never without a self help book in hand. Rachael also hosts the podcast Foundational Living - exploring style, simplicity and self development. Her current intention is to do something that makes her uncomfortable everyday.
“Rachael has been incredibly instrumental in building our brand strategy. She is extremely thorough and thoughtful every step of the way, and knows exactly what will help you build your brand authentically. She’s pure pleasure to work with and really puts her heart into her work.”
Stephanie Hauptli, Hauptli Haus Kids
"Rachael has an uncanny ability to tap into and cultivate the heart of a brand. She carries that talent into each touchpoint and every relationship - a holistic approach that is thoughtful, expansive, and can bring tremendous value to any brand.”
Simone LeBlanc, Simone LeBlanc Inc.
“Working with Rachael not only was an absolute pleasure but her promptness, attention to detail, and creative eye made our photo shoot a success. This photo shoot couldn’t have happened without her partnered vision and excellent execution. The results were stunning.”
Lisa Bunch, Sonnet James